This week, the TRUMP memecoin — named after the former U.S. President — is bracing for its largest-ever token unlock, worth up to $496.9 million. Scheduled for July 18, the event will release nearly 50% of the token’s circulating supply, sparking fears of a potential market dump as the token struggles with weak price momentum.
Once trading above $40, TRUMP has now dropped significantly and is hovering around the $10 mark. Some analysts see this level as a “reasonable entry point,” especially as the U.S. election season heats up and media attention once again turns toward Trump.
Adding fuel to the speculation, Justin Sun, founder of TRON, recently announced that he had purchased $100 million worth of TRUMP tokens. Sharing the news on X, Sun called TRUMP “the future of crypto” and revealed his broader vision of connecting communities like GetTrumpMemes to promote mainstream crypto adoption.
Rumors are now swirling that a major announcement from Trump’s team and Sun could drop before the unlock. If so, the token might see a price surge driven by FOMO (fear of missing out), followed by a sell-off as early investors take profits — a familiar pattern in crypto ahead of major events.
Despite Sun’s backing and the potential political tailwinds, the massive token unlock remains a real risk. Historically, large unlocks often bring selling pressure as early holders and insiders look to cash out.
Still, some market watchers remain optimistic. They argue that any drop in TRUMP’s price could be short-lived, supported by strong community interest and recent progress in U.S. crypto regulation.
At the time of writing, TRUMP is trading around $9.79, up over 11% in the past week — a sign that investors may be positioning themselves ahead of what could be a volatile week for the memecoin.