The Trump Media and Technology Group (TMTG), founded by former U.S. President Donald Trump, has signed a partnership agreement with cryptocurrency exchange Crypto.com to launch exchange-traded funds (ETFs) focused on digital assets and securities under the “Made in America” initiative.
Announced on April 22, Trump Media — which operates the social media platform Truth Social — entered a binding agreement with Crypto.com and asset manager Yorkville America Digital to co-develop ETFs. These funds are expected to include both digital assets and securities from various sectors, including energy, with an emphasis on supporting American businesses and products.
The ETFs will be launched through Trump Media’s decentralized finance brand, Truth.Fi, and distributed via Crypto.com’s broker-dealer, Foris Capital. The funds are slated to go live in late 2025, pending regulatory approval.
Trump Media plans to invest part of its cash reserves into these ETFs and also introduce a series of Truth.Fi Separately Managed Accounts. Renowned law firm Davis Polk will serve as legal counsel for the development and rollout of the products.
This initiative is part of Trump Media’s broader strategy to expand into financial services and fintech, leveraging up to $250 million currently custodied by Charles Schwab, following a partnership signed with the bank in January.
This finalized agreement follows a non-binding memorandum of understanding signed between Trump Media and Crypto.com in March.
It marks another move in the Trump family’s growing involvement in the crypto space. Last October, the family participated in launching World Liberty Financial — a crypto platform with its own token and plans to develop a stablecoin. Trump’s sons, Eric Trump and Donald Trump Jr., have also entered the crypto mining industry with a venture called American Bitcoin.
