Worldcoin Rebrands as World and Upgrades Retina Scanning Technology

Worldcoin announced its rebranding to World, along with a series of upgrades to make the verification process faster and more efficient.

Worldcoin Rebrands As World And Upgrades Retina Scanning Technology

Worldcoin Rebrands as World

On the evening of October 16, 2024 (UTC), the iris-scanning project Worldcoin officially rebranded to World Network, or simply “World.”

Worldcoin Rebrands as World
Worldcoin Rebrands as World

Sam Altman, founder of World and CEO of OpenAI, stated that the name “Worldcoin” no longer reflects the scope and ambitions of the project. World Network will focus on three main pillars: World Chain, World ID, and Worldcoin, aiming to build an ecosystem that clearly distinguishes between real humans and AI entities such as chatbots and virtual assistants.

Currently, World Network has attracted over 10 million users from 160 countries, with 7 million having completed identity verification through the World ID system. This is a digital identification solution that allows users to prove their “humanity” by providing biometric data through the Orb scanning device.

Related: Spain Suspends Worldcoin Operations

Upgraded Iris-Scanning Technology

In addition to the rebranding announcement, World introduced an upgraded version of the Orb device. The new version is equipped with Nvidia’s latest Jetson chip, bringing advanced technology that enables faster and more efficient World ID verification. The device is described as “comprehensive, secure, and more protective” with AI performance five times greater than the previous version. Thanks to its integrated infrared and visible light cameras, the new Orb can operate in low-light conditions, enhancing fraud detection and image security.

The new Orb also includes 5G connectivity, allowing it to function in more regions worldwide. It features a removable SD card for easier security checks, enabling users to verify open-source security protocols. The design uses 30% fewer components, speeding up assembly and supporting World’s goal of decentralization by allowing third-party manufacturing.

Along with the launch, World ID 3.0 was introduced with new features such as World ID Credentials and Deep Face. World ID Credentials allow users to store information from NFC-enabled passports on their devices via the World App, enabling them to prove details like age, nationality, and passport ownership without revealing personal identity. Verified passport holders can also receive WLD tokens (where available) even without completing the Orb verification process.

World ID Credentials
World ID Credentials

World ID 3.0 also enhances security and privacy with AMPC, an advanced multi-party computation system that provides stronger protection for user data. Another key feature is World ID Deep Face, which offers a more robust system for detecting and preventing online fraud, contributing to the growing security of the World ID ecosystem.

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